StraightUp Original

StraightUp Original™

Branding + (pop) culture x 1000. Hitting your inbox every Saturday.

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Featured Posts

🔌 Your launch plan needs a pre-launch plan

🔌 Your launch plan needs a pre-launch plan

6 takeaways from Kendrick Lamar's playbook 📓

Shaunda Head
Shaunda Head
🔌 The business of being yourself

🔌 The business of being yourself

What we can learn from Tabitha Brown about authenticity + obedience 📝

Shaunda Head
Shaunda Head
🔌 What is brand positioning?

🔌 What is brand positioning?

Strategies from Victoria Monet's playbook 📓

Shaunda Head
Shaunda Head
🔌 This marketing strategy needs to be studied

🔌 This marketing strategy needs to be studied

Beyonce was the perfect lead-in 🐝

Shaunda Head
Shaunda Head
🔌 How we built brands in 2024

🔌 How we built brands in 2024

ICYMI ➡️ Cheatcodes for better marketing + branding

Shaunda Head
Shaunda Head
🔌 How to build a memorable brand

🔌 How to build a memorable brand

Calling Doechii to the front of the class 🤓

Shaunda Head
Shaunda Head
🔌 The business of being yourself, vol.2

🔌 The business of being yourself, vol.2

How Keith Lee builds his brand as an introvert 🤓

Shaunda Head
Shaunda Head
🔌 Your brand is what people say it is.

🔌 Your brand is what people say it is.

See, Drake has a problem...👀

Shaunda Head
Shaunda Head
🔌 Your launch plan needs a pre-launch plan

🔌 Your launch plan needs a pre-launch plan

6 takeaways from Kendrick Lamar's playbook 📓

Shaunda Head
Shaunda Head
🔌 The story is the campaign...

🔌 The story is the campaign...

Cynthia Erivo + Ariana Grande + the Wicked story behind it all 👯‍♀️

Shaunda Head
Shaunda Head
🔌 Building a brand that grows with your audience

🔌 Building a brand that grows with your audience

We can do anything that we wanna do 💙

Shaunda Head
Shaunda Head
🔌 If you wanna stand out, do this one thing

🔌 If you wanna stand out, do this one thing

How Mariah's brand awareness gives her the ultimate freedom 🎄

Shaunda Head
Shaunda Head
🔌 Using brand differentiation to launch a new brand

🔌 Using brand differentiation to launch a new brand

LeBron 🤝🏾 The Halo Effect

Shaunda Head
Shaunda Head
🔌 Try this to create content that gets remembered...

🔌 Try this to create content that gets remembered...

+ how Glorilla won the week 🙌🏾

Shaunda Head
Shaunda Head
🔌 The business of being yourself

🔌 The business of being yourself

What we can learn from Tabitha Brown about authenticity + obedience 📝

Shaunda Head
Shaunda Head
🔌 What is brand positioning?

🔌 What is brand positioning?

Strategies from Victoria Monet's playbook 📓

Shaunda Head
Shaunda Head
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